Tea steps into the spotlight at MICE – BeanScene

Tea has long played a quiet role on café and restaurant menus, but at this year’s Melbourne International Coffee Expo (MICE), it stepped into the light.

Set against the backdrop of Australia’s largest coffee event, tea made a compelling case for its place in modern hospitality by stepping confidently beyond tradition.

T2, through its T2 Tea Lounge, presented tea as an experience rather than an afterthought through a series of inventive and innovative drinks designed to redefine what a tea menu can offer.

A Matcha Lamington Cloud layered familiar Australian flavours of raspberry and chocolate into a textured and contemporary serve.

French Earl Grey Lemonade combined citrus brightness with soft floral notes to present as a sparkling, afternoon-ready option.

These weren’t novelties for novelty’s sake, rather, they reflect a broad movement within hospitality with operators looking beyond coffee to create more diverse and profitable beverage programs.

T2 believes tea, with its global heritage and versatility, are uniquely positioned to meet that demand, moving between morning ritual and evening serve.

There was also a high focus on practicality. Products such as T2’s Hospitality Premium Grade Matcha have been developed with high-volume environments in mind, resulting in a format that supports both speed and creativity, equally at home in a takeaway latte as it is in a more elevated, alcohol-free cocktail.

Alongside this, the introduction of origin-led, single-estate teas points to a growing appetite for traceability and storytelling on menus. Much like wine or coffee, these teas offer a sense of place and provenance, inviting customers to engage more deeply with what’s in their cup. For venues, this creates an opportunity to elevate tea into a more considered, premium offering.