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The Smaller Coffee Shops Standing Up To Bigger Brands – CoffeeTalk

When Eirik Holth co-founded Black Sheep Coffee 13 years ago, the aim was to create a “renegade brand” that diverged from the mainstream specialty-grade Arabica coffee trend. Instead, they launched with a single-origin Robusta espresso, which is characterized by higher caffeine content and lower acidity, appealing to drinkers seeking a more…

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