Unionized Baristas Authorize Nationwide Strike On November 13, Starbucks' Biggest Sales Day Of The Year – CoffeeTalk

Starbucks unionized workers are planning to strike on November 13, coinciding with the company’s annual Red Cup Day promotion, unless a labor contract is finalized by that date. The announcement by Starbucks Workers United followed a significant vote, with 92% of its members endorsing the strike to demand improvements in pay and schedule flexibility. The planned strike will initiate at coffee shops across 25 U.S. cities, with the possibility of expanding to additional stores if negotiations remain stalled.

Union representatives have expressed their frustration, affirming that the time for negotiation relies on Starbucks’ willingness to engage. This would mark the third national strike for the union within a year, following protests over new dress code policies and a previous walkout in December 2024. Starbucks spokesperson Jaci Anderson expressed disappointment over the union’s decision to move towards a strike instead of continuing discussions at the bargaining table.

The union, which represents over 9,500 baristas at 550 cafes since its inception in New York in 2021, is engaged in contract negotiations that commenced in April 2024. Key demands include an immediate 65% increase in pay, an overall increase of 77% within three years, and additional compensation for shifts close to opening or closing times, during promotional events, or on weekends.

Starbucks CEO Brian Niccol stated that while the company is open to discussions, the demands presented by the union have been deemed unreasonable. He highlighted that Starbucks already offers competitive wages and benefits, with employees reportedly making around $30 per hour combined with benefits. However, union members contest that these wages are insufficient for their living expenses, emphasizing that their efforts aim to ensure that Starbucks positions are genuinely the best in retail. Jasmine Leli, a barista from Buffalo, articulated that the fight is to enhance conditions for all workers rather than just the executives. This ongoing conflict underscores the broader tension between union demands and corporate strategies within the retail sector.

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