Here Are The Coffee Chains Americans Consider Most Affordable – CoffeeTalk
A new study by Technomic, a sister company of Restaurant Business, reveals that Americans are increasingly choosing coffee chains that are affordable, despite the ongoing inflation. The study found that among the seven largest coffee chains, Starbucks of Seattle, Wash., came in last, with a cup of Starbucks coffee costing more than $4.44 on average in most states. This affordability has come into focus as consumers cut back on their visits to fast-food restaurants, with many complaining about prices at quick-service. Despite the cooling inflation, a report from LendingTree found that 76% of Americans report inflation and the current economy making it harder for them to afford paying their bills this year. Nearly half (48%) said they have paid three or more bills late in the last year, and 50% said they have suffered an overdraft on their account while paying a bill. The Consumer Price Index data showed that retail egg prices were up more than 28% in August compared to last year.
Tim Hortons, founded by a National Hockey League star in Canada in the 1960s, is the most affordable chain, with 79% of Americans considering it affordable. Other coffee chains that have a similar affordability ranking include Dunkin’, Peet’s Coffee, Dutch Bros, Scooter’s Coffee, Caribou Coffee, and Starbucks. At 51%, most Americans think even a Starbucks coffee is an affordable treat.
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Source: Coffee Talk