SCA Partners With SCAI To Standardize Use Of Coffee Value Assessment In Indonesia – CoffeeTalk

The Specialty Coffee Association of Indonesia (SCAI) and the Specialty Coffee Association of Indonesia have partnered to standardize the use of the Coffee Value Assessment (CVA) as the official protocol for evaluating Indonesian specialty coffees. This strategic agreement marks a significant step forward in Indonesia’s commitment to quality, education, and innovation in the global coffee sector. As the second-largest coffee producer in Asia, Indonesia has a rich heritage of coffee cultivation across its diverse archipelago. The Memorandum of Understanding (MoU) outlines a collaborative roadmap for the adoption of CVA in Indonesian competitions and quality control programs, while expanding access to SCA Education offerings throughout the country. SCAI will lead the national rollout of training and certification programs, ensuring that Indonesian producers, cuppers, and coffee professionals are equipped with the tools to compete and thrive in a dynamic international marketplace.

The partnership is a milestone for Indonesia’s coffee community, raising the bar for quality and opening new pathways for producers to tell the full story of their coffee. Under the agreement, the SCA will provide technical assistance and support SCAI-led events with content and international promotion, including training Indonesian cuppers and educators on the CVA, supporting data collection and implementation, and helping elevate Indonesian coffee’s reputation on the global stage.

The Coffee Value Assessment evaluates coffee based on flavor, physical, affective, descriptive, and extrinsic attributes, encouraging a more complete and transparent understanding of coffee’s value. By embracing the Coffee Value Assessment, Indonesia is championing a new language for quality that honors not just the product but the people, places, and practices that shape it.

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